newbrandguru were given the task of creating a strong identity for use on all marketing collateral for the three products under the Mobi brand.

It was essential to not move away from what is already a loved and recognised brand identity but instead tweak it to include the product names.

Following a few brain storming sessions, a series of visual and storyboards were created which concluded in newbrandguru creating the above product brand logos.

This entry was posted on Monday, May 11th, 2009 at 19:05 and is filed under Blog. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.