Posts tagged with

brand identity

Brockmans, one of the south coasts premier floor specialists commissioned newbrandguru to develop a new brand identity for them.

With a number of retail outlets throughout West Sussex, Brockmans were about to embark on a large expansion plan which included securing a large retail / warehouse unit on one of the south coasts busiest business parks. Position is key in retail and with their unit sitting next to one of the busiest roundabouts in West Sussex, it was crucial that their new identity enticed their target consumer.

After a number of meetings, which involved brain storming sessions and target consumer analysis, newbrandguru developed a range of storyboards for Brockmans board of directors.

Once the identity was approved, newbrandguru expanded the identity process and developed and presented designs for exterior signage, interior signage, point of sale, stationery, company vehicles and staff clothing.

In preparation for their official product launch, the boys at Mobi asked newbrandguru to kit them out in some super sharp t-shirts.

With long sleeve for the boys and short sleeve for the girls, newbrandguru handled the design and print of what we think are some super cool t-shirts!

Final album and CD sleeve artwork for The World Krak Cartel

Head spinning body popping robo base – Album artwork design for The World Krak Cartel

Sibneft product packaging identity.